03Course · Compete and decide
Where the money is made in your industry
Course 5 of 7 in the Strategy and Innovation Program
You see who keeps the money in your industry and where in your chain you win.
What you take away
Five forces and your value chain
What you do
Analyze your industry's forces and your value chain
How you learn
- 01
The idea
The theory in a short video, with its author and a verified public case.
- 02
Worked case
The same theory applied step by step to an example business that stays with you across the route.
- 03
A case from your industry
A business from your own industry, half built, for you to complete. Your agent checks your work against the rubric.
- 04
Your business
The full task on your own business. Your agent asks questions, checks each criterion quoting your work and points out your next step.
In the last pass, this is the task:Analyze your industry's forces and your value chain
Supporting authors
- Competitive StrategyMichael E. Porter
- Competitive AdvantageMichael E. Porter