Show up on Google and Google Maps

Your page known to Google (the “site:” search shows it or it has been requested in Search Console) and, if you serve people in person, your Business Profile verified or in verification, with the date you requested it, service area, hours, photos and a link to your page. All of it written down in “My presence on Google”.

By the end of the course:

• You check with “site:” whether Google knows your page and you ask it to review the page with Search Console.
• You put in the title and first sentence of your page the words a customer in your city uses to search for you.
• If it applies to you, you create or claim your Business Profile with your real name, category, service area and hours, and you verify it.
• You explain why an online-only business cannot have a Business Profile and when it does apply.
• You tell apart showing up in Google Search from showing up in Google Maps.
• You explain what information becomes public on Maps and what Google's rules say about reviews.

1. Module 0 · What you will have at the end and whether Maps is for you
2. Module 1 · Does Google Maps apply to you? The three-question testYou practice: Does Maps apply to you? Your answer with its reason
3. Module 2 · Your page on Google and your listing on Maps are two different thingsYou practice: Your starting point on Google
4. Module 3 · Introduce your page to GoogleYou practice: Your page introduced to Google
5. Module 4 · The words people use to search for youYou practice: Your words in the title and the first sentence
6. Module 5 · Your Business Profile on Maps, only if it applies to youYou practice: Your Business Profile verified, only if it applies to you
7. Module 6 · Reviews on Google: asking for them the right way and answering fake onesYou practice: Your message to ask for reviews
8. Module 7 · Guided case: Gladys only on Google, Hernan also on Maps
9. Module 8 · Your trade: Maps or only your page
10. Module 9 · Final project: My presence on Google

This is how the course is set up on the campus.

For you if today you think: “I have my product and I want someone to buy it”